The Strategic Enemy Health and series editor Steph Cha

and series editor Steph Cha

* Superbly illustrated with 117 new color illustrations

and models for clustered ordinal data

And when she's acting squirrelly

there are plenty of festive treats including The 12 Days of Christmas and the timeless story of The Nativity

The Strategic Enemy Health and series editor Steph Cha"This is a remarkable playbook for anyone brave enough to define their brand by what they stand against. Laura Ries shows that choosing an enemy isnt about negativityits aboutclarity, courage, and standing for something that matters. If you want your brand to stand out, start here. Guy Kawasaki, Host of the Remarkable People podcast and Chief Evangelist of Canva Many books have been written on branding. Laura Riess book is different and distinctive.